branding, identity design, corporate logo
brand color palette, custom icons, graphic design
The relationship with EFS has spanned 5+ years, through changes in ownership and growth of the business. 
Initial work focused on creating compelling marketing materials featuring vivid and engaging visuals that spoke to nuanced services. 
sales collateral, marketing communications, graphic design
brand illustration, icon design, graphic design, corporate identity
Now, as a part of global payments organization WEX, the EFS portfolio brand showcases a more tech-centric palette, with an emphasis on function and ease of self-service.
brand identity, branding, business logo
newsletter design, icon design, color palette, photography style
corporate collateral design, graphic design, business graphics
trade show graphics, marketing graphic design